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Why do many websites peak on the day they are opened to the public? Immediately after a website is renewed, there is a temporary increase in the number of updates and communications due to the response from both inside and outside the company. After a few months, however, updates stop, the access status is no longer monitored, and the question becomes, “What was the purpose of the site after all?” What's the point of the site after all?.

Reasons for the increase in the number of websites that "don't respond even though they were created" It is not uncommon to hear such problems as, "We created a proper website, but we are not getting any inquiries," or "We are getting traffic, but it is not leading to business consultations. The reason for this is not only a matter of design quality or production skill, but also...

Why are there no results even if a website is created? "We renewed our website, but the response has not changed," or "The website looks beautiful, but it does not lead to inquiries. However, the cause is not the design or production technology itself...

Why don't the results last even if you work hard? It works temporarily. It works temporarily. As long as the person in charge is doing his/her best, it turns around. However, it stops when people change, it collapses when things get busy, and it does not continue when the environment changes slightly. Many companies are familiar with this situation.

Small and medium-sized enterprises (SMEs) do not need “big-company style DX.” Many SMEs feel that they need to promote DX, but are at a standstill because they do not know where to start. The reasons for this are: easy access to examples from large companies, a strong image of expensive system implementation, lack of expert personnel, and...

Partial Optimization Destroys Total Optimization “Design is done by the Design Department,” "DX is done by the Information Systems Department," and "Marketing is done by the Marketing Department" - this division of roles is commonplace in many companies. This in itself is not a mistake. In reality, however, each of them is doing the "right thing"...

Why Many Companies Say They Want to Change but Cannot: "I want to advance DX," "I want to change my organization," "I want to make my company better. In reality, however, some companies stop in the middle of their transformation, or end up only...

Why starting from the policy approach is a recipe for failure When we receive these kinds of consultations, we often find that many of them start from the policy approach. But 👉 what are they for?.

“Brand is a Management Strategy” In the past, brands were often described in terms of visual elements such as “logo” and "design. However, with the spread of digital technology, brands are now seen as a "corporate attitude" that reflects management itself. Customers are now able to see the w...

Systems Thinking“ is Essential for Successful DX With the term ”DX (Digital Transformation)" gaining currency, many companies are introducing tools and digitizing their operations. However, many companies are still facing problems such as "the introduced system is not being utilized" and "the field cannot master the system....